New feature: roast profile on coffee label

In 2014, all our bags of roasted beans will have their unique roast profile printed on the label of the bag.



Frequently, customers asked more information about a specific roast they liked but it wasn't always easy for us to remember or to reproduce a favorite, even if we knew the duration of the roast and the peak temperature at the end of the roast.

Now, thanks to the Artisan software developed and maintained by Marko Luther and his team and also thanks to some tips from him, we managed to get the "fingerprint" of each batch of beans and print it on the label. So next time you like a specific roast, show us the bag (or simply mail us a snapshot of it) and we will know what to do. And if you think it tastes different, you can compare the profiles and find out what you like best.

For starters we did this for a batch of Ethiopia Gayo Amaro beans, creating a fairly dark and even roast after first carefully sifting through the green beans and throwing out the odd ones, also searching for any little stones (we don't want you to ruin your expensive grinders).

Roast profile from Artisan which goes (in miniature) on the label

Roasted Ethiopia Gayo Amaro, 31-12-2013

Have fun with this new feature and take a look at the special January offers on the roastery web site. On behalf of the Lewis & Lovack team, I wish you all a great 2014 with delicious espresso!

PS tasting of this batch showed it was roasted a little too dark!

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